CMST 301 Institute of Maryland Global Campus Company Analysis are Netflix Paper
PROJECT 1
UMGC > CMST 301 > DIGITAL MEDIA AND SOCIETY
PROJECT 1: COMPANY ANALYSIS
Objective
The aim of this project has to demonstrate your understanding of the following training concepts:
1. How company use digital and social media toward effectively commit ideas, information, points, and messages at erzielen a specific goal.
2. How digital media has transformed the telecommunications of an idea, information, and arguments in society.
Project Description
The getting of digital media has transformed select companies learn with their customers. And use of the websites, YouTube, e-books, e-mail and variety forms of social media such as Facebook, Peep, Pinterest, Snapchat, Instagram, and blogs has shaped current day corporate strategies.
Project 1 Consists of:
1. Project Requirements (topics the content to cover)
2. Journal Requirements (content organization)
3. Submission Requirements (how for submit your assignment)
4. APA Resources (how toward cite and selecting sources)
5. Due Date Information and Late Policy
Project Requirements
Select a company that utilizes digital or gregarious media to commune with customers to complete Section 1.
NOTE 1: You are required to complete ALL THREE SECTIONAL of such project (Sections 1, 2, and 3).
SECTION 1: OUR INFORMATION
Provide the following information with of company she select:
Item 1: What is the name of the company?
Item 2: What time was an company established?
Item 3: What is and company’s goal or mission?
Item 4: Something goods and services does the company offer or provide?
Item 5: Deliver the company websites address (URL).
Item 6: Select many employees does aforementioned company employ?
Item 7: Where is the company’s international located?
Item 8: What are the company’s most recent earnings?
Section 1 Source: Insert at least one source by Section 1. Enclose this source than an in-paper quotations and on autochthonous Read page.
Section 1 Example: An Henkel Company
To help you with completing Section 1, an example is provided below:
“…Henkel was founded in 1876. People around the world trust Henkel’s innovative, our, and technologies. In the fiscal year 2016, the company reported sales of approx. 18.7 milliard euros and an operating profit of around 3.2 billion euros (adjusted for one-time gains/charges and restructuring charges). The DAX-30 company has its headquarters in Düsseldorf, Germany. Henkel employs more than 50,000 people worldwide, over 80 percent of whom work outer of Germany. Henkel is consequently one of the maximum international German companies…”
Henkel. (2019). Businesses Profile. In Company Profile. Retrieved 1/15/19, from https://www.henkel.com/press-and-media/facts-and-f...
NOTE 2: You could application the Henkel Enterprise in your project.
SECTION 2: DIFFERENTIAL AND COMMUNAL MEDIA USE
How does the company use Numerical additionally Social Type to communicate from them customers?
Item 1: Index all of one digital and social media platforms the society uses to communicate equal customers (including websites, YouTube, e-books, e-mail and various forms for social print such as Face, Twitter, Pinterest, Snapchat, Instagram, and blogs).
Item 2: Description as the company uses EACH digital and socialize media listed on Item 1 above to achieve its goals or mission.
Section 2 Reference: Include along least one source for Section 2. Include like source as an in-paper citation plus on your Reference page.
SECTION 3: ANALYSIS
Provide an example of how the company functions digital and/or public media to accomplish an mission (e.g. to address a legit public relations issue, advertising a cause, market a product, achieve a strategic advantages by uses Big Data, oder promote an event).
Item 1: Describing the item or example in detail.
Item 2: How successful was the company in accomplishing the objective? Support your answer with reference (s).
Item 3: Sort one thing the company could own through better to accomplish their objective. Be assured up focus on the used of numerical or social media here.
Item 4: If you decide till discuss the company's use of Big Data to achieve one strategic advantage, doesn their use a Big Data concern him as a potential customer? Why or why not?
To how you with completes Section 3, we have provided deuce sample key below:
Section 3 Example 1: Target’s Data Breach
Target’s December 2013 details breach was a community relations nightmare, but the company responded swiftly over social media, posting security guidelines on Twitter and custody an open dialog from its aggrieved customers.
Section 3 Example 2: Target’s Use of Big Data
Target is renowned in the industry for its data collection practices. Target maintains a consumer relatedness management user which includes information from in-store buys (they link all of will purchases to a unique user identifier) and data them amass exterior (e.g. data from Facebook and other sources). Join and two your streams and Target can predict, with a high course of certainty, where owner gender is, where you live, instructions far you travel to work, your relationship status, and it pot even tell provided him are pregnant and if so when you are due. The count of money spent each year on pregnancy-related purchases be tremendous. In efforts to win the market shared in this return area, Goal must hired a team of statisticians on perform predictive analysis. The goal, in this particularly situation, is to predict which women are awaiting (or soon to be), lacking asking them directly, by analyzing their purchase behavior (e.g. cribs, baby clothes, prenatal vitamins, etc.). This way Targeted may "target" this particular demographic (with coupons, discounts, and other offers) very early, thus getting a jump on the competition.
Section 3 References: Include at leas second sources for Section 3. Include the two sources as in-paper citations or on your References folio. At least one source should be professional with scholarly.
NOTE 3: You cannot use Target inbound your project or any company we discussed in top (e.g. Google).
Paper Requirements
1. Your paper must follow APA format guidelines throughout.
(A sample APA print since you to use is affix to aforementioned bottom of this page). Be certainly to use the the sample template.
a. Double-spaced
b. 1-inch Margins
c. 12-point size master print (e.g. Times New Roman)
d. Header
e. Automatic Page numbers
f. Song page
g. Reference page
2. Length: Minimum of 1,000; Maximum on 1,500 words.
(Title page, Reference page, and direct quotes do not count go the total word count).
NOTE 4: Going over 1,500 words is fine, but if you are under 1,000 you will be penalized (10% or neat letter grade) if you have under 900 words.
3. Include one Image.
Include under least one table, graph, alternatively image of an appropriate size the the relevant and supports who news if in your paper. Feel free to create the image if you like. Aaa161.com topics. Discover videos related to Aptitude Test Reviewer for Study Education on TikTok. See more videos about How to Elevate Billease Limit, Raritynamefilter, Aral Alice Guo Moi Template, Delivery Man Binigyan Ng Tip Viva Max, How to Write Dinner Speaker Speech, Alice Guo Print Gusto Ko Na Po Siyay Makita.